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Why KOSHO’s Unique Matcha Extract Should Be Part Of Your Beauty Ritual

The innovative, Swiss-made and vegan KOSHO Matcha Effective Cosmetics are based on a unique, naturally active matcha extract - but what exactly is this ingredient and where does it come from? Discover more below...

Green "Gold" Dust From Japan

The production of matcha is by far the most elaborate in the world of tea: only around 300 tea farmers in Japan master the cultivation. And only about 20 percent of their harvest is exported, making matcha a rarity.

Shading Of Tea Plants

Four weeks before the youngest, finest leaves are hand harvested in May, the tea plantations are shaded with nets. This slows down the ripening time of the tea: with only ten percent of the actual sunlight available to the tea plants, a particularly high amount of chlorophyll is produced in order to carry out the vital photosynthesis. The result is a bright green leaf which in addition to chlorophyll has many valuable amino acids.

These vital amino acids include L-theanine which activates the production of important proteins such as collagen and elastin in the skin. These are deposited in the cells, support the weakened tissue and stimulate the cell’s, and thus the skin’s repair system, from the inside out.

Grinding Of Matcha Tea

Matcha consists of only the fine tissue of the best leaves. Stems and veins are carefully removed. After selecting, steaming and drying, only the best material reaches the mills made of granite where the tissue of the leaves is gently ground to finest powder – in an ancient process yielding only 30 to 40 grams per hour. This premium product is called matcha (“ground tea”). Brewed tea leaves release only about 20 to 30 percent of active substances. The finely ground matcha tea powder however sets free all its goodness.

The Ancient Art Of Matcha

Matcha tea has been a part of Japanese tradition for maintaining wellness dating back to the twelfth century, where it became an integral part of Japanese tea ceremonies. It has long been recognised as a “superfood” – praised for its plethora of health and beauty benefits. Containing highest levels of antioxidants, as well as vital collagen- and elastin-boosting amino acids. Learn how to prepare the perfect Matcha >

KOSHO Byuti Organic Matcha Tea rejuvenates cells, while protecting cells against free radical damage and ageing, for youthful skin from the inside out. KOSHO Byuti Organic Matcha Tea is now available in Australasia, exclusively through us and selected beauty salons.

Patented Extraction Of Matcha Extract In Switzerland

KOSHO Matcha Effective Extract is derived from the tea using a patented manufacturing process in Switzerland. The matcha extract remains organic and gives the KOSHO Matcha Effective Cosmetics their powerful, plant-derived skin-protecting and -rejuvenating results. 

To learn more about these naturally active anti-ageing properties of KOSHO's unique organic matcha extract click here >


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